I have a small 7-in-one multimedia card reader that came with a ridiculously short cable like that too. Since my last PC had no front-mounted USB ports, I had to lean over the PC and leave the reader to dangle from the USB port while I retrieved my digital photos from an SD card. I eventually replaced the cable with a 4-foot one and threw the short one away. I suppose it would be fine with a laptop where you can set the device on the desk next to it.